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email:- Megabyte@STORAGEsearch.com subject "ads on STORAGEsearch.com"

Banner Ads

publisher:- January 23, 2008 - despite the fact that some browser security settings can prevent banner ads loading - which means they are only seen by a percentage of readers - they are still popular with many of our long term advertisers.

One such advertiser saw their click rates double in Q4 2007 by taking the time to use our free service to critique their ad messages. For the right products, right readers and right context banner ads are a useful communication and not an irritating intrusion. (In the 11+ years we've been selling ads online we have always rejected ads with messages which insult the intelligence of our readers - or which don't have strong affinity with the editorial context - or which we think won't be successful for the advertiser.)

As a result all our banner capacity in 2007 was sold by the middle of the year - and already most of our projected banner capacity for 2008 has already been sold in January. In the rare cases that banner slots become available - we offer them first to classified advertisers.

Classified ads are the most popular type of advertising we offer. These are advertorial style ads which deliver the highest quality customers at a much lower cost than banner ads. Unlike banners - they are not blocked by browser security settings - because they are integrated in the content as simple html - and they a valuable part of the information that readers want to know more about.
Banner Advertising on STORAGEsearch.com?

STORAGEsearch.com offers sustainable banner advertising packages from around $1,100 to $20,000 a year. Advertising on our site is proven to work.

Scroll down this page to see actual prices
Seeing is believing! - Test drive our free banner ad benchmarking service.

We offer industry standard size 468 x 60 pixel GIFs for banner advertising. All banner capacity is subject to availability. Contact us about your needs by email and we'll advise you based on our experience as a publisher selling web ads in our IT portals since 1996.

Click rates for our advertisers in the past year have typically varied in the range from 0.5% to 4%.

How will your banner do?

Contact us and tell us about your advertising budget. We'll test it for you free. As part of our testing process we will also report back on changes which can improve its performance based on our reader stats and our analysis of testing over 3,000 banner designs in front of millions of storage readers. We will repeat this for as many iterations as it takes to get the results we think you should be getting. You will end up with an advertising asset and understanding of your market that would cost you thousands of dollars to achieve - and all for free. You can also use the proven banner design on other sites to increase your leads from them too.

Then you can decide whether the advertising is worthwhile for you based on the test results. Our experience shows that test click rates can expect to be maintained for typically 3 to 12 months (except for events / date stamped offers). We'll guarantee that you get the reader clicks predicted from the test and run more impressions to ensure this if response drops off.

There are 2 targeting options
  • storage run of site - this low cost option places banners randomly on any of the thousands of pages on STORAGEsearch.com, and includes our highest volume pages such as our home page, news page, manufacturers page etc.
  • more targeted - this targets readers by the context of what they're reading. For example Data Recovery, Solid State Disks, Hard Disks, Backup Software etc. There are over 70 subjects to choose from. The targeting can also include named company profiles (subject to availability - if they are already targeted), or specific articles or a combination of the above. Click rates are typically higher than the run of site method. Due to the high popularity of targeted ads - many subjects are sold exclusively for 3 to 12 months at a time to single advertisers. So check for availability.
See also:- Classified advertising / Advertorial which provides cost per lead typically 5 to 7 times lower than banner ads.

You order by email and we'll fax you a pro forma invoice. You can pay by credit card, check or wire transfer - whichever suits your company.
STORAGEsearch.com Pageviews Grew 20%
Editor:- May 6, 2008 - STORAGEsearch.com today updated its monthly list of the top subjects viewed by storage searchers in April.

The top 5 subjects were:-

(1) - Disk to disk backup - no change
(2) - Solid state disks - no change
(3) - 2.5 inch SSDs - up 2 places
(4) - Hard drives - no change
(5) - NAS - down 2 places

Overall pageviews grew 20% compared to the year ago period. More info about the top 20 subjects and articles can be viewed on the market research page
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Advertising info and pricing
Advertising
on STORAGEsearch
When Cheaperbyte's sales manager said "Accelerate your storage sales", he knew just the right way to do it.
many of the world's Fastest Growing
Storage companies
have advertised
on STORAGEsearch during the last year.
Our long term advertisers have ranged from small VARs upto multi billion dollar corporations. Our ad packages range from an entry level around $1,000 a year upto very high visibility for over $20,000.
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Payment:- You can pay by credit card, check or wire transfer, whichever method works best for your accounting department.

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