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Lexar Media

Lexar Media is a leading designer, manufacturer, and marketer of NAND flash and DRAM memory products under the Lexar®, Crucial® and Ballistix brand names. Lexar offers products in all major flash and DRAM memory categories, including consumer and enterprise-level USB flash drives, industry-leading memory cards for photography, and all popular form factors of memory cards for mobile devices. For computers, Lexar also offers a full range of DRAM computer memory upgrades for PCs and Mac® systems, and SSDs. An industry leader in innovative, patented flash memory technology, Lexar is vertically integrated with Micron Technology, one of the largest semiconductor manufacturers worldwide. For more information about Lexar, visit www.lexar.com.

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  • editor's comments:- June 2010 - Lexar markets ExpressCard SSDs and 2.5" SSDs marketed under the Micron Technology's Crucial brand.

    In June 2010 - Lexar Media offered consumers a 64GB version of their 2.5" 6Gb/s SATA SSD for $149.99 - with R/W speeds upto 355MB/s and 75MB/s respectively.

    Some consumers may be dazzled by the 355MB/s speed which sounds like it is even better than many enterprise SSDs...

    High read speeds provide a good experience in popular consumer applications like games. But imbalanced R/W speeds do little to impress enterprise users - and many 3Gb/s enterprise SSDs would outperform this product in general purpose apps (even with only 1/2 the read rate).

    The best introduction to the interplay of read and write IOPS in flash SSDs (because it's IOPS which are the important element of performance in general purpose apps - rather than simply bulk R/W throughput) is still the classic (2007) paper Understanding Flash SSD Performance (pdf) - by Douglas Dumitru, CTO EasyCo.

    It's the ratio of time spent doing each activity in enterprise apps which can mean that low write IOPS negate most benefits of high read IOPS.
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SSDs - the big market picture
How do you simply explain to
your friends, colleagues and VCs
what's so awesome about SSDs?
click to see flash SSD glossary flash SSD Jargon Explained ......................................
Editor:- understanding the list of ingredients inside flash SSDs - is as important as knowing what you can do with them - and a new article published on StorageSearch.com tries to hit this fast moving target.
"Just as some foods are healthier than others - so too some SSDs are better suited for particular applications" says editor Zsolt Kerekes.

"Better user education about SSDs is a critical factor for the industry to sustain its growth. Design tradeoffs in products go far deeper than the choice of memory and interface. Being aware that there are other parameters which SSD vendors have implemented well, badly (or not at all) can be the difference between a satisfactory or disillusionary experience." ...read the article

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