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Violin Memory

Violin Memory is pioneering the future of enterprise solid state systems, with rackmount flash memory arrays that deliver unprecedented sustainability and low spike-free latency for users seeking to accelerate business critical applications and to virtualize and optimize their IT infrastructure.
.... Violin Memory logo - click for more info

Specifically designed for extreme sustained performance with high reliability and serviceability, Violin's flash-based appliances scale to tens of terabytes of capacity, millions of IOPs per second, gigabytes per second of bandwidth at low latency. Founded in 2005, Violin Memory is headquartered in Mountain View, California. For more information, visit www.vmem.com

see also:- Violin - editor mentions on StorageSearch.com and Violin's SSD blog


Who's who in SSD? - by Zsolt Kerekes - January 21, 2013

Violin Memory - ranked #2 in the Top SSD Companies in the 1st quarter of 2013 - and the subject of many SSD acquisition and IPO stories during the past year or so - has been - for many years - a leader in these segments in the enterprise SSD market. Violin's recent acquisition of GridIron Systems (a high caliber SSD ASAP software IP company) will enable Violin to strengthen its already established authority in the enterprise market.


earlier comments:- September 2012

One way to look at Violin is as the large SSD controller architecture fast enterprise rackmount SSD company which has long wanted to be acquired - but which got passed over when IBM decided to acquire Texas Memory Systems.

Maybe Violin would have been more in the runnning for this SSD beauty pageant if they had already had a market proven PCIe SSD family too. Because, with TMS, IBM scored leadership in 2 enterprise SSD silos in one hit. Acquiring Violin plus a PCIe SSD maker would have doubled the cost and led to inefficiencies in architecte and SSD software.

(This was written long before Violin launched its own late to market PCIe SSD product line.)


Here below are some earlier comments - April 2, 2012

Violin Memory is listed in various of my enterprise SSD directories including:- the top 20 SSD companies, the fastest SSDs, FC SAN SSDs and iSCSI SSDs.

Violin is an important enterprise SSD company - having been at the #2 slot in StorageSearch.com's quarterly top SSD companies list for the past 3 quarters.

Here's how the company fits in with my various SSD classifications
  • SSD market silos:- Violin is mainly engaged in the "fast rackmount SSD" and "high availability SSDs" segments.
Violin has been telling journalists and analysts that it would like to be acquired or that it might do an IPO since 2010. And continuing that spin - as part of a recent $50 million Series D funding announcement - Violin recently suggested that it might be worth more than $800 million.

Nobody can be certain what any SSD company is really worth - because it depends on the market context - and Violin is still privately owned. But it can be interesting to make comparisons with what we know about other SSD companies.

Take SSD controllers for example. Violin has its own SSD controller technology. In 2011 a bunch of SSD controller companies (SandForce, Pliant and Anobit) got acquired - for amounts ranging from $300 - $500 million.

That doesn't tell you what someone might pay for Violin - because the products, business models and market segments are significantly different. But it gives you a starting point.

Here's a what-if? scenario to ponder on.

If Violin were to use its controller technology to design and market PCIe SSD cards - instead of rackmount SSDs that would give it access to bigger markets. But it doesn't and whether that's a lost opportunity - or the best business decision that Violin's management ever made remains to be seen.

The SSD market segments which Violin does already operate in could grow to be big enough to accomodate several muli-billion dollar companies - without venturing into risky PCIe SSD card / component terrirtory.

And in this context you may be interested in an earlier article - ... if Fusion-io sells more... does that mean Violin will sell less?

For more info about Violin Memory take a look at the links above and Violin - editor mentions on StorageSearch.com

  • editor's earlier comments:- November 2011

    In the highly competitive market of enterprise SSDs Violin is unusual in being a company which - having launched its first product (in August 2007) - realized it had got things slightly wrong, then went back into stealth mode, restructured its product, changed its management team and financing and then re-emerged a few years later with a better sense of where it was going - and has since lived to tell the tale. It's #2 in the top SSD companies list (Q3 2011).

    I wouldn't recommend other companies to try this disjointed route to market - but sometimes that's just the way it happens. And it shows that if your core technology is advanced enough - you may have enough time to to learn from customers what you need to do to re-package the tech in a way that's more relevant to their needs - before anyone else can get ahead of you and steal the market away.

    Violin's first systems (in 2007) were enterprise grade PCIe connected solid state memory accelerators. As we know from what happened afterwards - enterprise users are comfortable with the idea of PCIe SSDs so long as they are cards - but when it comes to rackmount SSDs they prefer to stick with traditional network storage connectivity - rather than introduce a new type of storage box.

    The core of Violin's technology is a big architecture memory array which enables non blocking reads after flash writes, has full duty cycle garbage collection and delivers "spike-free" sustainable performance.

    When I spoke to Violin's CEO - Don Basile recently about this he said that inside their protection array they're actually doing 5x more IOPS than the customer is seeing outside the box and on the datasheet.

    Speed is a core dimension of what Violin's 6000 series rackmount SSDs offer. Another is reliability (no single point of failure). But the company's positioning is that it offers very high density, high performance tier 1 storage at a competitive price per terabyte that connects to legacy SANs. If you like what fast SAN SSDs can do for your apps - then this one of the companies which has to be on your shortlist.

  • editor's earlier comments:- October 2011

    Violin Memory - was #2 in the top 20 SSD companies list in Q3 2011 (published by StorageSearch.com in October 7, 2011) - the company's highest position since these quarterly search based rankings began - and up 2 positions since the preceding quarter.

    This ranking improvement was already in place - before the company announced details of its new tier 1 SSD storage in September - and affirms my view that when enterprise SSD readers see a product or company they like the sound of they want to learn more.

    When I spoke to Violin's CEO a few weeks ago - the question of the top SSD companies list did arise (as it often does when I talk to SSD companies). At the time I muttered something - like I think you're still doing OK - whereas in fact I had been seeing searches about the company and its products at the top end of my analytics screens for a few months - as well as getting frequent questions about them from VCs and investors.

    Congratulations to Violin on making such a successful come back. (Although there's still a steep hill to climb to the #1 slot - which got 84% more searches than Violin. Violin itself got 9% more than the #3 ranked SSD company.)

    Violin Memory was the 1st company to focus on the very high performance PCIe connected SSD market (in 2007) and has appeared from time to time in the fastest SSDs lists.

    For a few years (2009 and 2010) the company appeared to lose momentum and focus. When I spoke to Violin's CEO Don Basile in November 2010 - I said they looked like a company which had gone back into stealth mode. They are in effect a new company with new funding ($75 million in the 1st half of 2011) but still marketing the same technology base products - which due to their holistic design have very high capacity and performance for their package footprint. Violin says it's on course to reach $100 million revenue this year.

    Where does Violin stand relative to my SSD architecture models?

    They are legacy (rather than new dynasty and big (rather than small) SSD architecture.

    Alternatives to Violin Memory?

    For competing products in this category see the fastest SSDs and rackmount SSD directories.

    Other makers of tier 1 FC SAN SSD storage (with hot replaceable modules) include:- Kaminario - whose product line includes MLC and RAM SSD options - and Huawei Symantec - whose SLC only product line has lower performance but also lower cost.

    Other makers of FC SAN SSDs which, however, require application dependent configuration to support failover configurations include:- Texas Memory Systems and Solid Access Technologies.

    Many other FC SAN SSD systems appear to overlap with Violin's product range - but don't in reality compete for the same application slots. These include auto-tiering SSDs / ASAPs from Dataram and GridIron Systems.

    And yet another category of similar sounding - but functionally different - network SSDs is a class of bulk storage SSDs (with internal compression and dedupe) from companies like Nimble Storage and WhipTail Technologies.
Violin - recent milestones from SSD market history

In August 2007 - Violin Memory launched the world's fastest 2U SSD - the Violin 1010.

In August 2008 - Violin Memory said it had delivered 1 million IOPS on a single interface port (a world record) using the latest version of its RAM based Violin 1010 memory appliance.

In November 2008 - Violin Memory announced availability of a new model - a fast 4TB SLC flash SSD in a 2U rackmount. Its patent pending non blocking architecture delivers the best ratio of flash R/W IOPS in the industry - over 200K random Read IOPS and 100K random Write IOPS (4K block). Interface options include:- PCIe, Fibre Channel and Ethernet.

In September 2009 - Violin Memory announced that Donald Basile has been named CEO. Dr. Basile (with over 20 years of leadership experience) had recently served as the CEO of Fusion-io.

In March 2010 - FalconStor announced technical and VAR channel support for Violin Memory's 2U rackmount FC flash SSD - the Violin 1010 . Although the headline specs of this very fast flash SSD are substantially the same as when it was launched in November 2008 the 2 important things which have changed are:-
  • the availability of SSD ASAP-like features implemented by FalconStor's SafeCache and HotZone software.
In April 2010 - Violin Memory announced it had received a significant investment from Toshiba.

In May 2010 - Violin Memory announced a strategic partnership with Landmark Ventures a technology-focused strategic advisory and investment-banking firm. No details were given but there have been several signs in the past year that Violin is restructuring itself to better cope with the competitive and growth demands of the rackmount SSD market. For example - earlier in this month Violin announced the appointment of former Cisco VP Larry Lang to its board.

In June 2010 - Violin Memory announced it has acquired the technology assets of of Gear6.

In September 2010 - Violin Memory announced availability of the Violin 3140 - a 3U MLC SSD with 40TB capacity priced at under $16 per GB and $3 per IOPS.

In November 2010 - Violin Memory (which makes rackmount SSDs) unveiled a multi-terabyte SSD cache solution for NAS systems which use NFS. Violin says its vCACHE expands to 15TB of useable cache and delivers over 300,000 NFS operations per second over 8x 10GbE ports.

Editor's comments:- I spoke to Don Basile, CEO of Violin Memory, and Matt Barletta a few days ago to get a current view of how the company sees itself, competitors and the SSD market. ...click here to read the interview

In January 2011 - Violin Memory re-entered the top 10 in the 15th quarterly edition of the Top SSD companies.

In February 2011 - Violin Memory announced a $35 Million Series B funding round which includes Toshiba - a strategic investor since April 2010.

In June 2011 - Violin Memory announced a $40 Million Series C funding round.

In July 2011 - Violin Memory anoounced it had been named "company of the year" by AlwaysOn.

In September 2011 - Violin Memory announced new models and options in its range of fast iSCSI / FC SAN rackmount SSDs. The new 6000 series - designed for high availability applications with no single point of failure and hot swappable "everything" - provides 12TB SLC, or 22TB MLC usable capacity with 200/600 microseconds mixed latency, 1 million / 500K sustained RAIDed spike free write IOPS, in 3U rackspace at a list price around $37K / $20K per terabyte.

In October 2011 - Violin Memory achieved its highest ever ranking in StorageSearch.com's 18th quarterly list of the Top SSD Companies. Violin was #2 - based on search volume which tracked over 350,000 online SSD readers in the 3rd quarter of 2011.

In January 2013 - Violin acquired GridIron Systems.

In January 2013 - Violin also entered the PCIe SSD card market. Its full height Velocity cards have upto 11TB raw (8TB usable) capacity and deliver upto 500K IOPS.
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SSD ad - click for more info
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World's 1st PCIe rackmount SSD
In August 2007 - Violin launched the world's fastest 2U SSD.

This was the 1st time that a PCIe connected rackmount SSD had been featured on StorageSearch.com.

Earlier SSDs with a claim to ultra speed fame had included FC, SAS or InfiniBand interfaces.

There were 2 things which stood out when this product was launched.

1 - the high density (compared to other RAM SSD products), and

2 - Violin's promise to follow up with a later flash SSD model with the same interface and form factor. That promise was made good in November 2008 - when the company announced a 4TB SLC flash 2U model with over 200K random Read IOPS and 100K random Write IOPS (4K blocks).
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Editor's notes from SSD market history.

The product shown below - from Violin Memory - was
the most popular SSD product featured here on
StorageSearch.com in the 4th quarter of 2008.
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Violin 1010 - world's densest  DRAM  array -  for  HPC and data center server acceleration
world's fastest 2U flash / RAM SSD
from Violin Memory
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"Solid State Drives" is too limiting a term for the market segment. Emulating a spinning disk is a not a great aspiration for solid state technologies, which are radically higher performing. Then again, car engines are still measured in horse power!
Morgan Littlewood, VP Marketing and Business Development at Violin Memory (August 2007) - in the article:- RAM SSDs versus Flash SSDs - which is Best? - War for the datacenter core
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storage search banner

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"I've never seen such a good way of explaining the underlying differences in a way which can be so easily digested by a non technical audience."
Editor:- June 3, 2013 - in SSD news
re Violin's recent sushi blog
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Fusion-io fast SSDs - click for more info
the standard for enterprise PCIe SSDs
by which all others are judged
ioDrives from Fusion-io
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guides related to Violin's position in the SSD market

PCIe SSDs
VCs and SSDs
rackmount SSDs
the fastest SSDs
the Top SSD companies
high availability enterprise SSDs
efficiency - making the same SSD - with less flash
how will Memory Channel SSDs impact PCIe SSDs?
factors which influence and limit flash SSD performance
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SSD ad - click for more info
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Violin enters the PCIe SSD market
Editor:- March 4, 2013 - Violin is entering the market for PCIe SSDs.

Its new Velocity PCIe Memory Cards range have regular RAM caches and are available in 3 physical sizes.
  • Low profile - 1.37TB raw capacity, 110K IOPS (70:30 R/W)
  • Full height, half length - upto 5.5TB raw capacity, upto 250K IOPS
  • Full height - upto 11TB raw (8TB usable) capacity, upto 500K IOPS
Editor's comments:- in October 2012 - I wrote that Violin's lack of a PCIe SSD card product line was a serious business weakness - which limited their accessible revenue in the enterprise SSD market.

This product gap would have been an important scoring factor in any potential company assessing Violin's value as an acquisition.

It was one of several significant reasons why Texas Memory Systems (acquired by IBM) looked like a much more attractive acquisition candidate in the early part of last year than Violin - even though both companies had market-leading big controller SSD architectures - and despite Violin having sought acquisition much longer.

Violin's lack of a PCIe SSD product line till now was a serious misjudgement of the opportunities for its technology in the enterprise SSD market and not due to any technical defficiencies. The company's first SSD racks launched in August 2007 (the Violin 1010 Memory Appliance) had - in fact - been launched with PCIe interfaces.

How will Violin's late entry into the PCIe SSD card / module market impact competitors?

The established leaders in this market space are:- Fusion-io, Texas Memory Systems, Virident and OCZ (and another 35 or so companies are listed on our PCIe SSD page). One more company in this market mix won't make any material difference to sales forecasts - even if that newcomer is Violin. Instead it will mean that the fuzzy edge of users' vendor shortlists will appear sharper - and companies which shouldn't have been in these lists in the first place will drop out. (But they wouldn't have been the ones who got the business anyway. There are a lot of different specialized types of PCIe SSDs - and just because they may look the same on the outside - doesn't mean they compete equally for the same apps slots.)

My guess is that Violin's new products will be most attractive to companies which already like its rackmounts - and who were already looking for a more complete single supplier solution around which to hang their software.

So I anticipate that customers in the big web economy and SSD dark matter users will predominate early demand for these new products. And - for any server companies which haven't yet acquired their own enterprise SSD IP - Violin (the company) will now look more attractive too.

In a press release later today:- we learned that the final stimulus which nudged Violin tipping into the PCIe SSD market may have been:- hints, inducements and probably pressure from investor, memory supplier and wannabe-bigger-in-SSD partner - Toshiba.

See also:- my classic article - if Fusion-io sells more - does that mean Violin will sell less?
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Violin acquires GridIron
Editor:- January 21, 2013 - Violin today announced it has acquired GridIron Systems.

Editor's comments:- in October 2012 I listed GridIron as 1 of the 3 main contenders to Fusion-io in the enterprise SSD software stakes -with the qualifying comment...

"GridIron - probably has the most sophisticated SSD ASAP software in the industry. But it's a shame it has been tied (until recently) to their hardware - an SSD HDD hybrid box."

Today's announcement - which adds to the growing list of notable SSD acquisitions in the modern era of the SSD market - will enable Violin to strengthen its already established authority in the enterprise SSD rack market.
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SSD ad - click for more info
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valuing Violin
Editor:- October 17, 2012 - today an article in Bloomberg speculates that an upcoming IPO by Violin could possibly value the company in the region of $2 billion.
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eWEEK article about Violin and HP
Editor:- October 22, 2012 - an article in eWEEK.com discusses the future of the relationship that HP has with Violin in the context of an email to the publication suggesting that HP's 3PAR product line is HP's sole strategic direction for solid-state storage. ...read the article

Editor's comments:- as Violin has already started the process of preparing for a possible IPO - the company is probably best advised not to participate directly in public speculations about its future business. However, carrying on its normal day to day activities is allowed - and the eWEEK story was linked from Violin's own media coverage page.

I've commented on the strengths and weaknesses of Violin many times before in past editions of the Top SSD Companies and won't repeat those points here.

However, as neither HP nor 3PAR has ever appeared in this list and HP is not regarded in any way (by people who know the SSD market) as a thought leader or business leader in SSDs, but rather is seen as a distributor, oem, reseller or possible acquirer of other people's SSD stuff - it doesn't really matter what HP thinks or says about SSDs.

Violin is well known - among people who buy enterprise SSDs. And if users like Violin's SSDs - and can't get them via HP - it only takes a few clicks to get them somewhere else.

PS - when I looked at Violin's web site today it looked as if someone had hacked and trashed their home page. I showed it to a colleague of mine - and said - "Isn't it dreadful that something like that can happen!"

She said - "No Zsolt. - You're wrong. Violin probably paid someone to do that."
...
"... if Fusion-io sells more...
does that mean Violin will sell less?"
...click to read the classic article
...
"Like cosmic dark matter - the mass of SSD dark matter will be bigger than anything which we can currently see or foresee."
The big market impact of SSD dark matter
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Violin video re advantages of home grown controllers
Editor:- January 23, 2012 - I commented recently that the top 10 SSD companies in Q4 2011 all had one thing in common (apart from the fact they make SSDs) - they all had their own proprietary SSD controller architecture which they could use to optimize products for some application markets (even if some of them also used other controllers too).

In a recent video - Violin's, CTO Software Jonathan Goldick talks about the benefits they get from having their own controller.

click to  see the SSD video I like it because it also echoes themes I discussed last year in my big versus small SSD architecture article - and also because it's short - less than 250 seconds. ...watch Violin's SSD video
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Violin unveils naked cost advantages in reliable SSD arrays
Editor:- September 27, 2011 - Violin Memory today announced new models and options in its range of fast iSCSI / FC SAN rackmount SSDs.

The new 6000 series - designed for high availability applications with no single point of failure and hot swappable "everything" - provides 12TB SLC, or 22TB MLC usable capacity with 200/600 microseconds mixed latency, 1 million / 500K sustained RAIDed spike free write IOPS, in 3U rackspace at a list price around $37K / $20K per terabyte.

For less demanding applications (but still featuring hot swap memory modules) the company has also extended its lower priced 3000 series to 16TB SLC usable capacity.

Editor's comments:- when I spoke to Violin's CEO - Don Basile about the new 6000 series he was curious about how I would tell you what's unique about this product and signal whether it's relevant to you or not.

I said - when it comes to reliability - you've either got it - or you haven't - and there aren't too many enterprise SSD systems which have hot-swap everything. That's one of the reasons the latency looks slow - compared to many other fast SSDs - because the figures quoted here include the latency of the internal factory built protection schemes.

Another angle - I said is your product is an example of "big SSD architecture". When I explained what I meant - Don agreed and said what it means for the customer is lower price. Because when you look at the raw capacity that's lost to over-provisioning and RAID like protection and get down to the usable capacity that the customer sees in an MLC rack - say - then Violin's 6000 delivers about 70% of the raw capacity - versus nearer to 30% in an array of 2.5" SSDs for example. That confers a 2 to 1 native cost and density (SSD TB/U) advantage.

I said Violin's density looks good too - compared say to Kaminario's K2.

I also said - that our SSD readers would recognize what was meant by "spike-free" IOPS - because of various past articles about this - and because another enterprise flash vendor - Virident Systems - had made that one of the differences they talk about compared to some other flash PCIe SSD companies. I knew that in Violin's case that was due to their patented non-blocking write architecture - which was explained to me when their first flash products came to market in 2008.

Don said - that inside their protection array they're actually doing 5x more IOPS than the customer is seeing outside the box and on the datasheet - and that helps too.

I also asked about price - and where they were relative to $30K / TB - which is the ballpark for this type of product - and you can see where Violin are above. That's a competitive figure for a no SPOF SSD.

I said that for people who are serious about enterprise SSDs it's relatively easy to decide what products you may want to focus in on after just seeing a couple of simple metrics.

Don did also mention a comparative write up - about their SSD versus another so called "tier 1" storage solution - from EMC. Violin think it makes them look pretty good - but I can't understand why anyone cares how they stack up to EMC - who never understood the SSD plot - which is why their (at one time) prime SSD supplier STEC has had a bumpy revenue stream in recent years.

I had one final question for Don - which wasn't about Violin's new SSD - but about something which had come to my attention while I was googling the company just before our conversation.
click to see the collection of  SSD reliability articles here on StorageSearch.com When can we expect to see a picture of a naked man featured on a Vmem poster ad? - I asked.

He laughed and indicated it wouldn't be anytime soon.
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