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Cucku was founded in 2007 on the principle that reliable, secure, unlimited offsite backup should be available to everybody. Cucku's Social Backup empowers friends and family to help each other protect their irreplaceable photos, videos, music and other files. Cucku is privately held, with offices in San Francisco, California and Basingstoke, United Kingdom.

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Animal Brands and Metaphors in the Storage Market
Squeak! - Animal Brands and Metaphors in the Storage Market
Animal marketing metaphors are popular in service industries, but you'd be surprised how many companies have used animals in their marketing of data storage products and services.

As the storage market gets bigger - more companies will turn to animal brands to help differentiate their otherwise bland products and lend them artificial (or deserving) characters and virtues.

The idea behind this type of marketing is to suggest positive connotations so it's unlikely that anyone will choose to associate their products with gremlins. But you may be surprised by the population of the storage ark.

This reference articles lists all known companies who have furry marketing brands, and also includes some which are slimy, scaly and scary too. ...read the article

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