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Storage news - 2008, July week 1

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SSD-CPU Equivalence
Editor:- July 7, 2008 - usually new marketing buzzwords are delivered to you long before the actual products or technologies to which they relate.

But the term in my headline - "SSD-CPU Equivalence" - is one of the rare exceptions. This is a concept which thousands of SSD users have put into practice for decades - and which has often appeared as the underlying concept behind hundreds of SSD related articles and cases studies published on these pages. But it lacked a simple label - until a few days ago.

I was asked by the editor of another publication to comment on some aspect of the SSD market for a new article they were writing. (This kind of thing happens a lot - and when it gets published I'll be sure to give you the link.) As part of our email dialog I was asked to clarify one of the points I'd cut and paste from my SSD Market Adoption Model.

That's when I realized that SSD-CPU Equivalence is not as widely known as I had thought. And the reason may be that it lacked a simple moniker. Well I hope it's not too late to name this 20 year old baby - and I've updated my 10 year SSD glossary description with some notes about it - in case you're interested.

LeftHand Networks Appoints Richard Shea to Lead North American Sales

BOULDER, Colo. - July 7, 2008 - LeftHand Networks today announced the appointment of Richard Shea as VP of North American sales.

Shea, formerly area sales VP at EqualLogic, will oversee all domestic and Canadian sales efforts. Shea will focus on furthering LeftHand Networks' iSCSI SAN leadership position and driving fast-paced revenue growth through LeftHand Networks' network of channel partners. ...LeftHand profile, Storage People

Editor's comments:-
there are hundreds of oems listed on which sell NAS products. So it's a confusing market.

Although LeftHand claims to be the "largest pure-play iSCSI vendor" (with more than 2,700 customers) I checked their reader ranking on our site and found they actually get less reader interest than TrueSAN Networks (a company which went out of business many years ago.) So it looks like they need to find something more interesting to say.

the Top 10 SSD OEMs - in Q2 2008

Editor:- July 3, 2008 - today published the 5th edition of - "the Top 10 SSD OEMs."

Covering the quarter ending June 30, 2008 - the article also looks at market milestones and comments on changes in the SSD market since the earlier quarters.

In Q2 2008 there were over 77 market active SSD oems. And there's a new #1.

If you're choosing SSD suppliers or strategic partners - this is the must-see predictive list of the top companies that matter - based on hundreds of thousands of readers searching for SSD content on the site rated most highly by SSD companies themselves. the article

DataDirect Networks Expands Japanese Operations

TOKYO - July 1, 2008 - DataDirect Networks, Inc. today announced it is investing 0.5 billion yen (approx $5 million) to expand its sales and support operations throughout Japan.

This investment will fuel the company's expansion in these key sectors and enable it to accelerate its growth trajectory in the world's 2nd largest economy.

Analog TV broadcasting will end in Japan in July 2011, and the Association for the Promotion of Digital Broadcasting Japan recently announced that as of March, more than 32 million digital terrestrial television sets are already in use. With the transition to 100% digital environments, DataDirect Networks Japan is partnering with major broadcasters, post production and digital intermediate facilities to ensure a seamless transition to all digital content. ...DataDirect Networks profile, InfiniBand, Storage Resellers in Japan

C2C Survey Looks at Mailbox Management Headaches

SPRINGFIELD, MASS. - July 1, 2008 - C2C today released the results of a 3rd party survey including IT and non-IT personnel from organizations of all sizes, showing a majority of corporate email users are responsible for managing their own mailboxes, resulting in significant loss of productivity.

Almost 1/3 of respondents have mailbox capacity limits set at less than 100 megabytes - very low considering email attachments can be several megabytes each.
  • 65% of survey respondents contend with mailbox quotas, and are forced to self-manage their email to stay operational.
  • 66% take their own measures to save email messages in order to ensure they aren't lost, with a majority storing email outside their company email system, in some cases even in personal/home email accounts.
  • 67% need to search for an email that is more than 3 months old at least once a month, with 28% spending time searching about once a week or even daily.
"eDiscovery is becoming much more important in the context of civil litigation," said Dave Hunt, CEO at C2C, "and companies that fail to produce emails in a timely manner risk paying millions of dollars in fines, not to mention loss of reputation and possibly revenue. " ...C2C profile, Storage Software, market research

Editor's comments:-
I'm sure you can think of your own examples of when email marketing quotas get in the way of doing business. Here's an example from home.

My wife is a marketing guru who trains and coaches marketers in many of the world's best known companies. One of the intermediaries she works with has a very small mailbox quota - about the size of a single powerpoint presentation. So when she sends them details of a new training program she has to phone them first to make sure they delete their entire inbox - and if that isn't awkward enough she often has to compress or split up the files too.

OCZ Launches Affordable Fast-ish 2.5" SATA SSDs

Sunnyvale, CA - July 1, 2008 - OCZ Technology Group, Inc. today unveiled the OCZ Core Series SATA II 2.5" SSDs.

Core series SSDs are available in capacities of 32GB, 64GB, and 128GB and deliver 120-143 MB/s 80-93 MB/s read/write speeds and seek times of less than 0.35ms MSRPs at time of launch are USD $169, $259 and $479 for 32GB, 64GB and 128GB models respectively. ...OCZ profile

Editor's comments:-
these aren't the the fastest SSDs nor are they the cheapest. OCZ looks like it's aiming for a market (which may or may not exist) for affordable, fast-ish consumer SSDs. In a soon to be published article I'll explain why flash SSD prices are much more volatile than you would expect from simply looking at memory pricing curves.

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