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Don't prejudge the possible impact of the SSD IP from this pioneering SSD software company by its logo or by its web site (which hasn't been updated for many years.)
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EasyCo

Among other things - EasyCo is the original developer of patent pending Managed Flash Technology - which has been used in both the enterprise and mobile phone markets.
..... EasyCo logo

EasyCo has also developed various other interesting pieces of large SSD controller architecture IP which can improve the efficiency, speed and reliability of MLC flash arrays.

see also:- EasyCo - editor mentions on StorageSearch.com


who's who in SSD? - Easy Computing Company -

by Zsolt Kerekes, editor - April 2013

EasyCo entered the SSD market in 2007 with a unique software solution which dealt with the problem of write amplification in flash SSDs called MFT (Managed Flash Technology).

EasyCo's driver wrapped a layer around industry standard notebook quality consumer flash SSDs and enabled them to be used in some enterprise apps. Their technology also boosted write IOPS in RAID configurations, improved endurance and did internal data deduping.

EasyCo's first enterprise oem customer for this technology was WhipTail.

But the need for EasyCo's endurance managing technology in the wider enterprise market seemed to disappear within a few years of them launching their MFT in 2007 - with the emergence - in 2009 - of cheap fast enterprise capable MLC controllers from SandForce and the first generation of MLC based PCIe SSDs aimed at the enterprise market from Fusion-io.

With the emergence of a flourishing competitive market for enterprise grade 2.5" flash SSDs - and many different solutions solving apparently similar problems at the rack and PCIe card array level - there didn't seem to be a market role for EasyCo's technology.

As a result - EasyCo disappeared from public view in the enterprise SSD market in the period from about 2011 to 2012 as it turned its attention away from the enterprise and looked towards licensing its technology for use in consumer products like phones. Among other things EasyCo developed a flash mnagement product for the Android market and an accelerator for cheap flash drives such as USB flash sticks.

I didn't expect to hear anything new from EasyCo within the enterprise SSD market.

But I learned recently from the company that EasyCo has been quietly improving the scope of their big SSD controller architecture - and have some impressive things to say about the efficiency of their low latency RAID like technology - which might even enable SSD oems to challenge the cost per SSD terabyte enterprise array leader Skyera.

So EasyCo could soon become much better known again in enterprise circles.

Which is not at all what you'd expect from its web site - which hasn't been updated much in the past 5 years.


this is an earlier profile of EasyCo from September 2011

EasyCo entered the SSD market in 2007 with a unique software solution which dealt with the problem of write amplification in flash SSDs. EasyCo's driver wrapped a layer around industry standard notebook quality 2.5" and 3.5" flash SSDs and enabled them to be used in some enterprise apps. Their technology also boosted write IOPS in RAID configurations.

To demonstrate what their technology could do EasyCo designed and sold a range of rackmount SSD appliances and published some excellent benchmarks and whitepapers on the subject of comparative SSD throughput and IOPS.

EasyCo's SSD architecture fits into these categories:- big architecture and skinny (RAM cache).

Since then - many small form factor SSD oems have eliminated the risks of endurance based burnout (which are still inherent in many notebook SSDs) by introducing intrinsically high IOPS rated SSDs with controllers from companies like SandForce, Pliant and Anobit.

The availability of high IOPS SSD controllers based around MLC flash removed the need for EasyCo's technology in enterprise markets. So the company turned its attention to leveraging the performance of lower cost consumer USB flash drives - and sells its software technology directly to end users and systems integrators - in addition to licensing to some flash storage oems.

My guess is that its MFT technology will find a market in some future SSD controller designs.
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EasyCo's recent mentions in SSD market history


In August 2007 EasyCo launched its "Managed Flash Technology" a storage system which includes a RAID-5 array of flash SSDs with a patent pending drive management layer which results in system write performance that is 100x faster than the bare solid state flash drive.

MFT can also have a beneficial effect on arrays of hard disks, although the effect is not as dramatic as for flash SSDs. As well as increasing hard disk thru-put significantly, it can also save drives and power because it creates an environment where RAID-5 and RAID-10 have identical write performance. Thus, in larger HDD systems, MFT reduces drive counts per unit of usable space by approximately 30%

In February 2009 - MFT licensee, WhipTail Technologies, announced details of its iSCSI compatible 2U rackmount RAID protected SSDs.

see also:- article:- Understanding Flash SSD Performance (pdf) - This article compares in detail read / write performance and IOPs of commercial flash SSDs compared to hard disks. Explaining why the write cycle can become a bottleneck in FSSDs - the article outlines EasyCo's patent pending approach in managing arrays of flash.

In November 2009 - EasyCo released USB SuperCharger Software - a driver for USB 2 flash storage which can apparently speed up writes by 2x to about 5x.

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