history - 1976 to 2017|
In the first half of 2017 there were 2
background factors which surfaced in many stories related to the SSD market.
- The memory supply shortage (due partly to yield problems with new
generations of 3D nand) affected the whole market.
For example Seagate
said it had lost $50 million of SSD business in a single quarter due to
unavailability of raw memory.
- The risk of bankruptcy for Toshiba's parent company due to losses in a
This gave rise to
speculation about who would be the successful bidder for the company's
memory and SSD business - which Toshiba said it would sell to fix its balance
Toshiba - as a Top SSD Company
March 10,2017 - Toshiba was ranked
#11 in the Q1
2017 edition of the
Top SSD Companies List
which is researched and published by StorageSearch.com.
highest rank in this series was #3 in
Who's who in SSD? - Toshiba
editor StorageSearch.com -
As a primary supplier of
flash memory Toshiba
has been involved in the
market since that market began. But Toshiba didn't enter the SSD market
with its own products until the
1st quarter of 2008
at which point Toshiba entered the
Top SSD Companies List.
entered the enterprise SSD market in
2009 with a
range of SAS SSDs.
Toshiba's appearance in the
2.5" NVMe SSD
market in 2016 was due to the rebranded product line from
Toshiba - selected mentions from
In May 2008 -
approximately $30 million of shares in
- Toshiba sampled a 256GB 2.5" SATA MLC flash SSD with R/W speeds of 120
/ 70 MB/s.
In December 2008 -
Toshiba said it will
sample a new family of MLC flash SSDs with 256GB capacity in 2.5" and
128GB capacity in 1.8" form factors in Q1 2009.
In January 2009 -
Toshiba announced it will
start volume production of dual port
SAS SLC flash SSDs in
Q2 2009. The 2.5" SSDs
will have 100GB capacity, and 25,000 read IOPS, and 20,000 write IOPS. One of
the enabling factors for the high write IOPS is the use of a non-volatile cache
- which was predicted in StorageSearch.com's article -
the Flash SSD Performance
Roadmap. This brings the number of oems who have announced SAS SSDs to 6.
See SSD Buyers
Guide table for the full list.
In May 2009 -
Toshiba announced it is
SSDs as an option in notebooks for the Japanese market. The new,
Toshiba-developed 512GB SSD employs a 2-bit-per-cell
MLC flash memory -
which gives 4x the capacity of SLC flash used in industrial and
enterprise SSDs for the same silicon wafer footprint. One of the
failures of the SSD
market in 2008 was the low performance of SSDs integrated in notebooks.
Toshiba's new notebook seems to address that market failure . The company says
its new SSD controller
boosts data throughput figures of 230MB/s reads and 180MB/s writes.
- A report in DIGITIMES said
that Toshiba has
ordered flash memory card controllers from ITE Tech to diversify its
In January 2010 -
it is sampling 128GB mSATA MLC SSD modules (30mm x 50.95mm x 4.75mm ) aimed
at the netbook
PC market. Sequential R/W speeds are 180MB/s and 70MB/s respectively. Weight
In April 2010 -
Violin Memory announced
a significant investment from
In April 2011 -
Toshiba announced it was
- 24nm flash memory chips (with upto 64GB capacity) with integrated ECC
controllers to simplify the design of consumer products which need storage.
- Toshiba started
sampling a new range of 2.5"
SAS MLC SSDs - with
self encrypting security
features and on board
it has licensed its advanced Memory Modem technology (a variety of
and DSP flash controller IP) to
Toshiba for use in
new designs of SSDs.
In November 2013 -
OCZ announced that it would
file for bankrupty and also said it had received an offer from
acquire substantially all of its assets.
In January 2014 -
Toshiba confirmed it had
acquired the SSD product lines and assets of
In January 2015 -
Toshiba showed a
prototype of the world's first PCIe single package SSD - with up to 256GB in a
single BGA package.
In March 2015 -
Toshiba sampled the
world's first 48-layer 3D stacked 2 bit nand flash memory in 16GB chips.
2015 - Toshiba
demonstrated a hybrid
storage drive which combined HDD and flash in a 3.5" form factor with
an Ethernet interface.
In July 2016 -
Toshiba said it
was sampling 64 layer 3D TLC flash in a 32GB device.
marketers who weren't scared of mice|
past ads on StorageSearch.com
advertised its enterprise SSD products on StorageSearch.com for years before it
was acquired by Toshiba in January 2014. |
Thereafter Toshiba continued
the ad programs until the 3rd quarter of 2016 by which time Toshiba redesignated
OCZ as a
brand. (And as we aren't a consumer facing site that was the end of that
The banner ad above shows the OCZ Z-Drive 6000 - a
2.5" NVMe PCIe SSD with dual port failover - which began life as an OCZ
product - sampling in
September 2014 -
and then 2 years later changed to the same number as a product in Toshiba's
consolidated enterprise product line.
was fastest growing SSD vendor in 2016 says IDC|
|Editor:- March 8, 2017 - The flash business unit
of Toshiba -
which may be called something different depending when you read this - has
that its SSD business
was the 4th largest by market share and the fastest growing (year on year) in
2016 according to data in a report -
State Storage Quarterly Update, CY 4Q16 ($40,000) - published recently by
salami slicing its memory heirloom? |
|Editor:- February 14, 2017 - Toshiba has today,
again, topped mainstream media tech headlines due to the resignation of the
company's chairman. In recent weeks - were I so inclined (to fan the flames
of rumor) - I could have inserted
about the sale of Toshiba's semiconductor business in this news page every
Instead I came to the conclusion that the real story was that
there probably wouldn't be a single big story because the sale of the entire
memory systems business to a single buyer (most likely another memory or SSD
company) would inevitably introduce a delay due to antitrust hurdles. And
Toshiba needs financial bandaids now.
Therefore, what we've been
seeing is a fragmented approach - which on linkedin I described as "salami
slicing" the memory business heirloom. Western Digital got some - but no
one will get it all quickly due to caution about the impact of